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There is something inherently fascinating about survival kits. Here are some of our favorites, including those below ejector seats, some nicely designed kits from Japan and at Target, and those that we thought had interesting components. We will add to this list over time, send us suggestions of genuinely interesting or unusual, non-gimmick kits.

Survival Kits

In the mid 50s an small Japanese electronics company, Tokyo Tsushin Kogyo, created an American sounding brand name, Sony, for a series of portable all-transistor radios. The product design was similarly American influenced, with wide spaced serif lettering, like that used on Amtrak trains or even Raymond Loewy’s original Air Force One, but with a flair and attention to detail that was distinctively Japanese. Half a century later, Sony, is still a consumer brand which is associated with superior design. Here are 12 of our all time favorite classic Sony Designs.

12 classic sony designs

The irony in these advertisements for guns is sometimes accidental and sometimes deliberate. What many demonstrate, however, is that Americans’ relationship to the gun is completely different from almost any other nation in history.

ironic gun advertising

Below is the strangest skyscraper proposal you will ever see, an upside down underground tower block lit by a giant mirror.From deflecting the suns rays with mirrors to light up an entire Austrian town which is shrouded in shadow to fiber optic channels which light underground caverns, combinations of heliostats (sun trackers) and light pipes are being increasing used to create architectural lighting effects which are entirely natural.Included here are a variety of technique, including the recent park heliostats, in New York and light pipes which channel daylight from street level to the subway in Berlin. Vote for your faves.

light pipe architecture

The earliest ejector seats were designed to save your life, but broke your back. Today the ultimate ejection seats are described as zero zero seats able to operate at zero altitude and zero airspeed. Ejection seats are interesting because they are the most extreme form of a commonplace design item – a chair.

12 ejector seats

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WTF is that? #18

March 1st, 2010 #link

wtf

This object has some relevance, considering recent news. What is it?



5 Responses to “WTF is that? #18”

  1. nathan Says:

    its the internal dampener in the taipei 101
    http://www.geekologie.com/2008/06/the_730_ton_ball_that_keeps_th.php
    ~ i recognised this too fast

  2. Bryan Says:

    Guessing seismometer

  3. Mark Says:

    It’s a seismic dampening weight for a high-rise building.

  4. George Says:

    It is a seismograph.

  5. Gaijiniji Says:

    I believe this is a pendulum used in the top of a skyscraper to counteract the buildings sway from high winds and earthquakes. Im guessing the building is Taipei 101?

  6. admin Says:

    @mark @gaijiniji yes indeed its the massive earthquake damper in the Taipei 101, which weighs more than 700 tons.

    http://en.wikipedia.org/wiki/Tuned_mass_damper