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BMW i3 and i8 launch new Earth-Friendly sub-brand

February 21st, 2011 link to (permalink)

It’s obviously the day for eco-luxury cars; in Rolls Royce‘s tire tracks comes BMW i, a new sub-brand by the German car manufacturer (which, of course, actually owns the RR marque) with a pair of concept cars and the promise of “sustainable, premium mobility.” The BMW i3 and...

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