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Brando tests the limits of consumer behavior with folding credit card light bulb

August 4th, 2009 link to (permalink)

I’d love to be a fly on the wall during one of Brando’s product development sessions. This product, for instance, is a folding credit card-sized “light bulb” that appears to be nothing more than a little LED shining upward against some sort of translucent plastic.

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